Playologie boasts 350 brands and a database of 40,000 buyers worldwide.

UKFT continues to look for opportunities to help UK fashion brands reach key customers and buyers. Join us to find out more about B2B marketplace Playologie.

Launched in 2015, the Picaflor Editions project has developed into a unique B2B Marketplace that serves 3 different online events on several market categories. With 350 brands, it claims to be Europe’s largest platform, working on a database of 40,000 buyers worldwide.

Its distinctiveness is to not only provide brands with an ordering platform and a CRM, but to work on the promotion of all the brands on the platform, like a real Marketplace. On July 1st, playologie.com, viewtheshow.com and iloveplaytime.com will be offer integrated video meetings, so that brands can show their lines to their buyers while writing orders, in real time face-to-face.

Playologie and VIEW have chosen to support the industry by giving free and unlimited accounts to brands until the end of the year.

Join UKFT as we find out how this platform works, which buyers use it, how much it costs and how easy it is to use.

A link to the virtual roundtable will be sent to you once registered.