UKFT “Made in Türkiye” or “Made in Turkey” Labelling Update
Are you selling fashion or textiles that are produced in Turkey? UKFT has produced an update with recommendations for garment importers and brands relating to the labelling and use of “Made in Türkiye”.
Since 2020, the Turkish government has been pushing the international community to refer to its country by its Turkish language name of “Türkiye” rather than the official translations accepted and understood in those countries.
When the programme started, Made in Türkiye was a similar branding campaign to some of these with an attractive logo and branding.
However, since then, the intention has morphed into attempts to force countries to accept labelling with “Made in Türkiye”, Hergestellt in Türkiye, Fabriqué en Türkiye instead of “Made in Turkey”, “Hergestellt in Türkei”, “Fabriqué en Turquie” etc which are the accepted norms in those countries.
The rules on garment labelling in most countries including the UK require that, where it is deemed necessary, “Made in” labelling and other compulsory fibre and warning information must be in the official language(s) in use in those countries.
In the UK, whilst the “Made in Türkiye” label in and of itself would not be a problem on a garment made in Turkey (it can appear), this labelling alone would not be acceptable as a description in English for consumers in the United Kingdom for customs or trading standards as Türkiye is not the official name by which the country is officially known in the UK.
The US has already confirmed that it will not accept “Türkiye” instead of Turkey on product labelling. France and other countries in the EU including Spain are likely to make similar decisions. UKFT has contacted UK government for clarification and has suggested that UK should do likewise.
Currently, UKFT’s recommendations to garment importers and brands are as follows:
- The UK has not yet made a definitive rule for the UK market. However, the Department for International Trade has stated that it is acceptable to either use “Made in Turkey” or “Made in Türkiye” for country-of-origin labelling of goods sold in the UK market.
- Please note that the UK interim rules only affect goods placed on the UK market. If you are re-exporting goods, you will need to check the local rules of the countries you are selling to.
If any change is announced in the name the UK accepts for Turkey, business guidance from the Department for International Trade will be updated and issued accordingly.
UKFT can advise members of the labelling requirements in all major markets throughout the world.