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The UK brands to look out for at Who’s Next

17/01/2020

An exciting group of UK brands are on show at Paris tradeshow Who’s Next this season, with a diverse mix of new and returning labels.

The UK Fashion & Textile Association (UKFT) has been taking groups of UK designers and brands to Who’s Next since it first started more than 20 years ago.

“Who’s Next is a fascinating mixture of womenswear brands, young designers, accessories and footwear,” said Laurian Davies MBE, International Business Manager at UKFT. “It’s a good starter show for new UK exporters looking to develop their export business; if they promote themselves cleverly, they will also get the chance to reach established buyers from the UK market, who regularly ‘shop the show’”.

The Department of International Trade offers grants through UKFT to help new exporters with the costs of showing. UKFT, the trade association for the fashion and textile industry, helps designers and brands to prepare themselves to make the most of their investment in the show, and to plan to grow their business and broaden their network of buyers by exhibiting season by season.

There are four new UK exhibitors with the UKFT group this season:

Shyla brings minimalist and contemporary designs to the show. Their stones are all natural, and their metals ethically sourced or recycled. The seasonal collections are strong in colour and design but elegant and timeless,

London based men’s headwear company Dasmarca offers hats for every day, everywhere and with everything. The pork pie, the fedora, the trilby and the [now fashionable] flat caps all feature regularly in their collections.

Nagle and Sisters  offers fresh, new jewellery from the three Nagle sisters – the collection is handmade in London and sold worldwide. A growing international fan base loves their simple shapes, playful twists on traditional shapes, and interesting metal choices.

urbancode  launched in London in 2008 with a line of women’s accessories. The brand has evolved to include womenswear with an emphasis on faux fur and outerwear – an affordable premium lifestyle brand.

Established UK brands also use Who’s Next as a platform for meeting international buyers and agents.

This season (AW20) sees Helene Berman return with their designer hats for stylish women.

The Gushlow and Cole collection of luxury shearlings just gets better. Impeccable quality, a dedication to using only the most sustainable suppliers, and the desire to ensure that their designs supersede the seasonality of fashion brings a steady stream of loyal buyers to their stand every time!

Tom Joule is a household name in the UK and a very successful brand. Celebrating 30 years in business in 2019, they keep coming back to Who’s Next to meet a wide variety of buyers who love their quirky English prints, shapes and styles at affordable prices.

Beau Nuage is committed to revisiting the rain classics with style and innovation. From umbrellas to backpacks, the brand has completely reconceptualised their design and manufacturing process to bring you accessories that make your life easier.

Ottoman Hands is a Turkish-inspired jewellery brand from London, offering one of a kind contemporary pieces that are loyal to ancient Ottoman jewellery making traditions.

The full UK exhibitor list is as follows:

HALL 4

Cocoa Cashmere London Hall 4 F90

Anouk Grewal   Hall 4 B51

BL^NK   Hall 4 F49

Charli London    Hall 4 B18

Conditions Apply Hall 4 F49

Emin and Paul Hall 4 A41

Gushlow and Cole  * Hall 4 G07

Urbancode  * Hall 4 E90

Angeleye Hall 4 K89

Aspiga Hall 4 A29

Jayley Collection Hall 4 C98

Komodo Hall 4 E18

HALL 6

Laidback London Hall 6 D40

Louche London Hall 6 K61

Spitfire Hall 6  F21

Tom Joule Hall 6  E90

Traffic People    Hall 6  F61

Ultra Tee Hall 6  D30

White Stuff Hall 6  D81/E80

HALL 5

Beatrice Handmade Jewellery Hall 5.2 E08-F11

Beau Nuage  * Hall 5.2 H 84

Big Metal London Hall 5.2 E18

Bronte by Moon Hall 5.2 C91/D91

Cashmeres of Scotland  Hall 5.2 C69

Dasmarca Ltd  * Hall 5.2                C61

En Shalla Hall 5.2 H67

Glen Prince Hall 5.2 D61

Golden-Curl Hall 5.2 H51

Helene Berman London  * Hall 5.2 C15

Kangol/Bailey of Hollywood Hall 5.2 A70/ B71

Leju Hall 5.2 D18

Lucas Jack Hall 5.2 E24

Nagle and Sisters  * Hall 5.2 D14

Ottoman Hands  * Hall 5.2 G10

Pink Powder Hall 5.2 F08

Shyla  * Hall 5.2 F16

Vendula London Hall 5.2 G109

*Denotes DIT TAP support           List as at 10 January 2020