Please join us on Wednesday 2nd February at 10:30am where we will be joined by CEO and Founder of The Social Diary, Sidal Ozgurcu, who will be talking us through social media management and content creation and how to apply this effectively to your brand.

With 10+ years in the fashion industry, Sidal has built up a wealth of experience and specialises in social media, content creation and influencers. Starting from scratch as many do, Sidal interned for a few larger companies and worked her way up. Along the way she found that her true passion lay with independent brands when she started working for one. She then moved on to work within the marketing team of a fast-growing marketplace where she grew the social presence for 800+ brands. This lead her to where she is today, the founder of The Social Diary.

The world of social media can be overwhelming and this is where The Social Diary really comes into its own. They work with brands to develop their social media strategy, execute their campaigns and all the logistics in between whilst ensuring everything is in line with your brand and your audience.

Throughout this presentation, Sidal will be taking you through the below topics to make sure you have a good understanding of how they work and how you can successfully apply them to your brand:

• How to create a strong brand identity using Social Media
• Successful ways in which you can use Social Media to generate revenue
• Understanding different styles of content creation
• How to utilise influencer and blogger content creation for your brand
• How to successfully build an engaged audience

At the end of the presentation, we will open up the floor to questions so please come prepared and ask away!

Location: Webinar via Zoom (a notification to the zoom log in details will be sent to you via Eventbrite at 10am on the morning of the webinar)

Tickets: £20 (UKFT members receive free access, UKFT Rise subscribers receive 75% off tickets. Please contact faye.williams@ukft.org for your code)